Multi-year housing strategy: the document the board should defend by.

    By Mark van den Berg

    Almost every organisation above a certain scale has a 'housing overview' — a list of leases, square metres and end dates. Almost none has a multi-year housing strategy: the document that makes a decade of workplace decisions coherent and defensible. This article describes what belongs in one and what the board should expect to see.

    Overview is not strategy

    A housing overview describes the current state. A housing strategy describes how the portfolio will evolve relative to the business, with explicit triggers, scenarios and decisions. The difference is the difference between a map and a plan.

    Without a strategy, every individual lease expiry becomes a one-off project and the portfolio drifts into a shape nobody chose.

    The four elements a strategy must contain

    A serious multi-year housing strategy contains four elements:

    • Demand forecast — headcount, hybrid behaviour and business growth modelled over the relevant horizon.
    • Portfolio scenarios — at least three coherent posture options (defensive, base, ambition).
    • Decision triggers — what events force which decisions, on what timeline.
    • Capital envelope — the multi-year capex and lease commitment associated with each scenario.

    Horizon and refresh cadence

    A useful horizon is seven to ten years — long enough to cover most lease cycles, short enough to be modellable. The document is refreshed every two to three years, or earlier when a material business shift occurs. Strategies refreshed annually become wallpaper; strategies left untouched for five years become fiction.

    What the board should actually use it for

    The strategy is the document the board defends individual decisions by. When a lease comes up, the question isn't 'what should we do here' — it's 'does this still match the strategy we approved'. That reframing changes the quality and speed of every downstream decision.

    It also underpins more specific decisions like rent versus own a headquarters or relocate or transform. Without the strategy, those questions get answered case by case; with it, they get answered against a coherent posture.

    Why so few exist

    Multi-year housing strategies are rare because they require sustained executive attention and a function — internal or external — capable of stitching demand, finance, real estate and strategy together. Most organisations don't have a natural owner for that combination. That's a governance gap, not a capability gap, and it can be resolved structurally.

    Frequently asked questions

    Who owns the housing strategy?

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    Executive sponsorship from CFO or COO; functional ownership in Real Estate or Workplace; external strategic support for the integration work. No single function owns it end-to-end well on its own.

    How long does it take to build the first one?

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    Eight to twelve weeks for a portfolio of moderate complexity. The work is mostly integration of existing data and explicit scenario building, not new data collection.

    Should the strategy include international locations?

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    Yes, at least at portfolio posture level. Country-by-country execution can sit one tier down, but the global posture belongs in the strategy.

    Does hybrid working make multi-year strategy harder?

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    It makes it more necessary. Hybrid increases demand volatility, which makes scenario-based strategy the only honest way to commit capital over a decade.

    Also available in Dutch.
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